The DigitalMarketer Podcast
The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Garrett Holmes and Jenna Snavely.
Latest Episodes
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Episode 93: Marketing To End Users & Buyers At The Same Time with Sara Lee of Pype
March 26, 2020
If your customer avatar is different than the person who makes the decision to buy your product—you know this can be a pickle. Since they’re two different personas, the messaging that works for your end user isn’t going to resonate with your buyer and vice versa. In this episode, Director of Marketing at Pype, a…
Episode 92: The Power Of Business Experiments On Product Innovation & Marketing Strategies with Stefan Thomke
March 19, 2020
In this episode, Stefan Thomke, experimentation expert, explains how to run experiments that will optimize the myriad of touch points available to businesses right now, the fundamentals of defining your dependent and independent variables, and how to prioritize and measure experiments against each other.
Episode 91: Marketing Your Own Agency & Selling High-Ticket with Dave Conklin, CEO of Conklin Media
March 12, 2020
In this episode Dave spills the tea on connecting specific avatars to high-profit products for his clients, their process for making sure clients take launch dates seriously, and how he’s nailed down the ultimate marketing challenge of advertising his own agency.
Episode 90: Franchise Marketing with Jacob Eisenberg of Tint World
March 5, 2020
In this episode Jenna interviews Jacob Eisenberg, Director of Marketing for Tint World Automotive Styling Centers to figure out how to keep branding and marketing consistent amongst global stores.
Episode 89: Advice From $10 Million In Paid Social Spend in 1 Year with Savannah Sanchez of Social Savannah
February 27, 2020
Savannah explains why 2020 is the best time for brands to start (or keep!) advertising on social, her toolkit for creating top performing campaign content, and her influencer marketing strategy that surprisingly doesn’t involve feed or story posts published to their following.
Episode 88: Technical SEO For Newbies with Geoff Atkinson from Huckabuy
February 20, 2020
We’re focusing on technical SEO this week and brought in the big leagues to give us the rundown. Geoff Atkinson, founder and CEO of Huckabuy, is here to explain what it all means, why a website with structured data has the highest click-through rate, and what to look out for with the merge between SEO and voice search.
Episode 87: Inside DigitalMarketer’s 2020 Strategy With Justin Rondeau, General Manager
February 13, 2020
At DigitalMarketer, we’re constantly testing so that we can share with you what’s working right now in digital marketing. Here's the inside scoop on what we're up to from our General Manager Justin Rondeau.
Episode 86: Ditching the Pixel with Nathalie Lussier of AccessAlly
February 6, 2020
You read this episode’s title correctly. In this episode, Jenna interviews Nathalie Lussier, Founder of AccessAlly, to talk about marketing in the age of privacy and why Nathalie chose to go against the grain of marketing by opting out of using pixels and retargeted ads.
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Meet The Host
Garrett Holmes
Garrett Holmes is DigitalMarketer's Director of Content, responsible for increasing DigitalMarketer's organic reach and consumption through editorial, video, and social media. Originally from Michigan, he has since migrated to Austin, Texas where he has helped businesses grow their audiences through a multitude of content strategies. To learn more about him, connect with Garrett on LinkedIn.