DigitalMarketer Podcast

Episode 280: Local SEO Secrets Strategies for 2022 with Daniel Molina


Localized advertising is expensive. But why is it so effective, especially when done right?

On today’s episode, host Mark de Grasse sits down with Daniel Molina to discuss localized advertising. Daniel is the owner of Red Palm Studios, a well-seasoned agency that manages millions of dollars in ad spend, specifically in the local advertising niche. He explains that Google’s local advertising has really enhanced the way small businesses run ads. If your messaging accurately reflects the local market, you become unstoppable. However, if you don’t understand the local audience, you lose the crucial foundation for building a reputable brand.

Tune in to learn why localized advertising is effective, as well as the 4 action items guaranteed to help you rank on Google’s first page.


  • What is localized advertising?
  • Powerful ways to demonstrate value to your website visitors
  • Reasons content marketing is a must for local businesses
  • How to choose the right SEO company
  • Understanding local SEO search results
  • How to easily rank on Google’s first page
  • SEO 101: Word count and keyword density

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