Three words for you: Instagram. DM. Automation. In this episode, Jenna Snavely chats with guest Natasha Takahashi, CMO of The School of Bots, about Instagram chatbots. Instagram is now one of the largest search engines in the world, and 81% of people on IG go there to buy products and services. With 400 million people messaging businesses on IG every single day, Instagram DM has become a marketing channel in and of itself. Natasha gives us the inside scoop on getting ahead of the automation game on this platform.
IN THIS EPISODE YOU’LL LEARN:
- How this new feature will help you optimize your lead gen, sales, and support conversation
- Why Instagram DMs are a better place to start than Facebook Messenger
- First steps to take when testing out Instagram chatbots
- Tips for getting the best engagement on Instagram
Listen Now:
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Resources Mentioned In This Episode
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