LinkedIn has over half a billion users and is on its way their goal of accumulating 3 billion users worldwide and Marcus Murphy has seen its potential from the start. Marcus is on the Customer Advisory Board of LinkedIn and is the Director of Monetization at DigitalMarketer.
He joins Jenna and Garrett to talk about how you should be using the platform to represent yourself and your company, the available features to capitalize on right now, and why it’s not too late to jump on the LinkedIn bandwagon. It is more than a digital space to list accomplishments, and holds the potential to grow an audience, build a brand, and monetize off of it.
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IN THIS EPISODE YOU’LL LEARN:
- Surround yourself with great people and mentors who will accelerate your growth rather than hinder your progress
- Best practices for solopreneurs who don’t have a full sales team
- What a successful profile photo looks like that will help grow your business and influence
- The future of LinkedIn and the content we’ll be seeing soon
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Cold Calling Is Dead and Jeff Weiner Is My Hero
LinkedIn’s Mentorship Feature: Career Advice
Marcus’ LinkedIn Profile
Digital Marketer: Lab Elite
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