DigitalMarketer Podcast

Episode 102: Making Data-Driven Decisions With A Relationship-Based Approach with Rita Barry of Rita Barry & Co.


Can data help make your social media ads more human? In this episode, Rita Barry, founder of Rita Barry & Co., shows us how to take our metrics and use them to create more relationship-based advertising. She explains what metrics to actually focus on, why cost per acquisition is the secret to getting an ROI, and her advice for businesses trying to stay afloat during COVID-19.


Rita Barry & Co.

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