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Marketing Tool Wizardry: Roland Frasier’s Most Coveted, Closely Guarded, Secret Stash Of Marketing Tools

This post comes from one of the most popular sessions at T&C every year. Roland Frasier reveals all of the latest tools that he, the DM team, and the high-level War Room Mastermind members are using across all of their businesses to outperform the competition, automate their businesses, and gain as many almost unfair competitive advantages as they can.

If you’re looking for tools to make your life easier and your business way more successful, you won’t want to miss this one.

To find the tools that others used to build their website:

Builtwith.com

  • Use to generate leads
  • Use to see what others are building their website with

Datanyze.com

  • What are the top tools in terms of the percentage of websites using them based on an industry

Competitive Intelligence Tools:

Essential:

Similarweb.com

  • Detailed desktop/mobile traffic, demographic, popular pages information

Adbeat.com

  • Ad histories, days on market, networks, creative landers

iSpionage.com

  • Customer journey from ad network/creatives to lander

SEMRush.com

  • SEO keyword research, ads, backlinks

aHrefs.com

  • Backlinks, keyword/competitive analysis, rank tracking

Ghostery.com

  • Chrome extension displays all on page ad tech

WhosMailingWhat.com

  • Direct mail + email campaign performance tracking

Crayon.co

  • Complete competitive intel on product launches, site changes, and price tracking

TubularLabs.com

  • Video intelligence, performance tracking, and leaderboards

Alexa.com

  • Web ranking ad competitive intelligence

Optional:

DataMinr.com

  • Discover highimpact news before the media does

Whatrunswhere.com

  • Competitor ad intelligence tool

Follow.net

  • Low-end, all in one ad intelligence tool

Content Marketing:

Hawkeye.ai

  • Uses AI to analyze the relevant web

Grouphigh.com

  • Largest blogger database

Vastclicks.com

  • Turn curated content into leads

Storybase.com

  • Grow organically with content marketing

Marketmuse.com 

  • Plan, build, and optimize your content with AI 

Expertisefinder.com

  • Search engine for journalists to find audiences

Swiped.co

  • Profitable marketing inspiration and analysis
Content marketing tools

Ecommerce Tools:

Izooto.com

  • Grow eCommerce using web push notifications

LTVPlus.com

  • Agents that grow your sales and conversions
ecommerce tools

Amazon:

Zontracker.io

  • Track Amazon sales from Facebook ads
Amazon Seller Tools

Funnel, Cart, & CRM Tools:

Funnel Cart/CRM Tools

Ad Stuff:

Revealbot.com

  • Advanced automation for Facebook ads

Smartly.io

  • Combine creative and buying automation on a single platform

Keyword Research:

Grepwords.com

  • Local intent keywords, commercial intent keywords, video intent keywords, suggestions for Amazon, suggestions for eBay

Keywordeye.com

  • SEO data

Keywordrevelear.com

  • Discover low competition keywords
keyword research tools

TOFU Quizzes, Contests & Games:

Outgrow.co

  • Highly interactive content

Leadquizzes.com

  • Generates leads from quizzes

Gleam.io

  • Marketing apps

Calculoid.com

  • Web calculator for pricing and checkout

Maitreapp.co

  • Referral marketing platform to launch a prelaunch campaign

Upstart.me

  • Targeted email newsletters that you can sponsor

Traffic-Getting Tools:

Traffic-getting tools

SEO:

Dibz.me

  • Quality link scraping

Clickflow.com

  • Organic traffic
seo tools

The List:

Sigstr.com

  • Email signature marketing

Bombbomb.com

  • Video emails

Mailshake.com

  • Generate leads with cold emails

Voilanorbert.com

  • Find anyone’s email address
list, crm, and email tools

Video:

Tubebuddy.com

  • Keyword research for YouTube

Tubesift.com

  • Extract extensive lists of highly relevant and popular YouTube videos with monetization enabled

Useloom.com

  • Instantly shareable videos

Lumen5.com

  • Transform articles into videos

VidIQ.com

  • YouTube growth

Onlinefreetools.com

  • Extract tags from a YouTube video
video tools

LiveStreaming:

Belive.TV

  • Engagement for Facebook Live

Restream.io

  • Stream live video to 30+ platforms

Livereacting.com

  • Interactive Facebook live videos

Liveleap.com

  • Automatically share Facebook Live video

Images:

Photofeeler.com

  • Rates photos on scale of competence, authenticity, etc.
image tools

Retargeting:

Pixelme.me

  • URL and UTM manager for savvy marketers

Pixelyoursite.com

  • Track pixels with a WordPress plugin

Optinmonster.com

  • Convert visitors into subscribers

Influencers:

Intellifluence.com

  • Get reviewed, build awareness, and increase sales

Klear.com

  • Monitor influencer programs

Influencerfee.com

  • Influencer engagement and money calculator for Instagram

Analytics:

Nachoanalytics.com

  • See any website’s analytics account

En.ryte.com

  • Monitor, analyze, and optimize your website
analytics

Conversion Optimization:

Bizbible.com

  • Revenue attribution

Intercom.com

  • Acquire customers, engage customers, support customers

aws.Amazon.com/polly

  • Turn text into life like speech using deep learning

Landbot.io

  • Create Chatbot

Scheduleonce.com

  • Online scheduling for customers and prospects

Geofli.com

  • Convert website visitors to customers

Wizgo.com

  • Personalize web, apps, and emails

Pingdom.com

  • Insights on website availability and performance

Leadconnect.cc

  • Phone Button website widget that doubles conversions

Crankwheel.com

  • Call inbound leads within seconds

Pushover.net

  • Real time notification on Android, iPhone, iPad, and Desktop

Connectio.io

  • Synchronize an autoresponder into Facebook custom audiences

Browserstack.com

  • Access to 2,000+ real mobile devices and browsers

Privy.com

  • Capture emails and reduce abandonment with onsite displays and automated emails

Profitwell.com

  • Free subscription metrics

Rejoiner.com

  • Email campaign builder and A/B tester
Conversion optimization

Social:

Linkedhelper.com

  • LinkedIn sales navigator and recruiter

Agorapulse.com

  • Social media management

Hypegrowth.com

  • Grow your Instagram and Twitter following

Duxsoup.com

  • Find, attract, and engage with your prospects on LinkedIn

Sociamonials.com

  • Social media optimization that self optimizes revenue

Poweradspy.com

  • Facebook ad intelligence

Anyleads.com

  • Find leads, drive traffic, and create content for lead generation

Rev.com

  • Transcription, captions, and foreign subtitles
Social Tools

Personalization:

Niftyimages.com

  • Personalized images

Rightmessage.com

  • Personalized website experience based on email list

Swrve.com

  • Personalized messaging across mobile, email, web, TV (OTT), etc.
personalization

Business Operations + Tools:

Gong.io

  • Sales conversions based on scientific research

Modok.com

  • Customizable portfolio of global business solutions

Otter.ai

  • Notetaking and collaboration app

Looop.co

  • LMS that delivers effective employee training

Kiite.ai

  • Provides information from subject matter experts, existing content, and other platforms through your existing chat interface

Monday.com

  • Visual, collaborative work space

Trainual.com

  • Documentation and how to’s for your business for faster onboarding

Leadfeeder.com

  • Shows you the companies visiting your website, how they found you, and what they’re interested in

MadKudu.com

  • Predictive analytics that generate pipeline

Frontapp.com

  • Shared inbox for teams

Atlassian.com/software/confluence

  • Shared workspace
Business operations and team tools

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