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[#DeissAdvice] What Metrics Should I Be Tracking In My Business?

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“Beginner’s Metric: Did I make more money than I spent this month?”
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“Two metrics you MUST be tracking in your business: COA and ICV.”
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“Forget cheaper clicks. Focus on this instead.”
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“He or she that can spend the most to acquire a customer, wins.”
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Ryan Deiss

Ryan Deiss

Ryan Deiss is the Founder and CEO of and Founder and Managing Partner of, a digital media and ecommerce group that owns dozens of properties. Ryan has been called one of the world’s leading digital marketers by Shark Tank star, Daymond John. A best selling author, founder of multiple companies collectively employing hundreds around the globe, and one of the most dynamic speakers on marketing in the United States today, he is undeniably a recognized expert on the digital era. Connect with Ryan on Twitter.

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