Foundational Digital Marketing Training Has Arrived... With DigitalMarketer Lab+

With Lab+, you can access all 11 of our acclaimed marketing certification & mastery courses PLUS everything Lab has to offer...

Here's what you'll get and more...

  • 36 business "checklists on steroids" and execution plans
  • Access to our 11 core marketing certifications and all future updates
  • Access to 3 elective certifications PLUS all future electives
  • Access to our private, members-only community
  • Badges and certifications for all completed trainings
  • Weekly office hour sessions
  • Up-to-date training with continuing education credits
  • Monthly "What's Working Now" live webinars
  • Special "DM Deals" on our favorite software services
  • Complete access to our LMS to track your (or your team's) progress

Some of our satisfied customers...

As a member, you'll be trained and certified as a...

  • Content Marketing Specialist
  • Analytics & Data Specialist
  • Community Management Specialist
  • Direct-Response Copywriting Specialist
  • Customer Acquisition Specialist
  • Customer Value Optimization Specialist
  • eCommerce Markeing Specialist
  • Email Marketing Specialist
  • Optimization & Testing Specialist
  • Search Marketing Specialist
  • Social & Community Manager

"This is need-to-know information for business owners! Plus after some successes you can help others with the process. Great program! Don't walk...run!"

Lisa R Middleton

Lisa R Middleton

"I want to express my gratitude for the work you've done, and I'm very excited to enjoy the satisfaction I can create in my career thanks to the education you provide."

John Greenhow

John Greenhow

Your new training platform

Take the courses

Take the courses

Choose from any one of the 11 courses to begin your training. If you're not sure which course to start with, we recommend the Conversion Funnels Mastery Class & Certification, as it provides a solid foundation to build upon.

Our courses average about 8 hours of video content in length, and they come with all relevant downloadable handouts, as well as module-specific quizzes and one final exam.

The course levels are intermediate/advanced, and are the exact same trainings that new employees at DigitalMarketer are required to complete prior to obtaining a position in any of our portfolio companies.

Pass the tests

Pass the tests

For each marketing course, at the end of each core module, you will take a brief quiz to ensure that you understand the basic concepts covered in that module. Once you have completed each quiz for each module, you will then be able to sit for the final specialization exam (which is taken online) and upon successful completion you will have earned your certification for that discipline.

Our exams aren't tricky, but they do require that you know the information if you want to pass. A passing grade is 70, and you can retake the test twice (for a max total of 3 attempts). If you do not receive a passing grade after your third attempt, you will be required to go back through the module prior to taking the test again.

The exams are untimed, and consist of 60 multiple-choice and true/false questions. Allow 45 to 60 minutes to complete each exam. Ideally each exam should be taken in one sitting. However, your answers are saved if you need to come back and finish at a later time.

Clickable, embeddable, and shareable badges

Clickable, embeddable, and shareable badges

Once you've passed each course and have been certified in a new skill, it's time to tell the world (especially potential clients or employers) that you know your stuff and you can prove it.

Our badges leverage the Open Badge Project and Credly so your accomplishments can be displayed in all the places that matter, including: your website, email signature, job placement sites, community portals, WordPress blogs, Twitter status updates and your LinkedIn profile.

Best of all, when a potential client or employer (or existing client or employer) clicks on your badges, they'll be taken to the DigitalMarketer site to verify that you are actually certified.

Resources and strategies to strengthen your business

36 Execution Plans

36 Execution Plans

DigitalMarketer's comprehensive Execution Plan Library makes it easy to finish projects quickly. Because we don't just teach you the theory of marketing... we show you, step-by-step, how to actually get stuff DONE. Think of these as business checklists "on steroids."

Private Members-Only Community

Private Members-Only Community

Ask questions, network and exchange ideas with thousands of smart, generous digital marketers and business owners who have been in your shoes. With members in virtually every industry (and every country on the globe) you're sure to find someone who "gets you."

Weekly Office Hour Calls

Weekly Office Hour Calls

These weekly webinars act as hands-on training for all aspects of Digital Marketing. Each week the DM staff addresses a specific marketing tactic, tool and platform reviews, landing page critiques, and more.

Member Only Deals

Member Only Deals

Your DigitalMarketer Lab+ membership entitles you to exclusive deals and discounts on some of the hottest marketing tools and services in the industry. This one member benefit, alone, should pay for itself in the first 30 days.

What's Working Now

What's Working Now

One of our core values is "Pursue Growth & Learning." We honor this value by constantly seeking new and innovative strategies in Digital Marketing. "What's Working Now" is our monthly huddle-up where we update you on the most effective strategies in Digital Marketing right now.

Membership Card

Your Membership Card

The savings are just digital. Show your DigitalMarketer Lab Member Card at live events to get private access to special events and unadvertised discounts. Plus, your card has a private concierge number on the back—reach out to us anytime you need our help.

Be a better marketer with DigitalMarketer Lab+

Be a better marketer with DigitalMarketer Lab+

Team Leads

Team Leads

There's nothing harder than managing a team where everyone speaks a different language. So let us fix that for you.

Founders and CEOs

Founders and CEOs

Running a business is hard enough without also having to worry about sales and marketing, so let us worry about it.

Marketing Pros

Marketing Pros

Grow in your career, and get everyone else in your company on the same page, and speaking the same language.

Sign up for Lab+ now for your 30 day FREE trial

FREE trial

Includes

  • 36 business "checklists on steroids" and execution plans
  • Access to our private, members-only community
  • Weekly office hour sessions
  • Monthly "What's Working Now" live webinars
  • Special "DM Deals" on our favorite software services
  • Access to our 11 core marketing certifications and all future updates
  • Access to 3 elective certifications PLUS all future electives
  • Badges and certifications for all completed trainings
  • Up-to-date training with continuing education credits
  • Complete access to our LMS to track your (or your team's) progress