hiring a writer

Hiring the Perfect Content Writer with Julia McCoy [VIDEO]

Finding a good writer for your content is so important, not everyone’s styles will match your brand voice, not everyone has the same skill set, not everyone is what you’re looking for!

1. Make sure you’re searching on platforms with a wide reach.

2. Ditch interviews! Give them a project from your editorial calendar, and see what they do with it!

3. Make sure your guidelines are crystal clear! Give them some direction on the content you’re having them write.

Julia McCoy is the creator of The Content Transformation System and The Content Hacker. Starting at 19 years old, she built a brand from $75 to over $5 million in gross revenue. She’s also a six-time bestselling author and host of The Content Transformation podcast.

Julia McCoy

Julia McCoy

Julia McCoy is an entrepreneur, author, and a leading strategist around creating exceptional content and brand presence that lasts online. At 19 years old, in 2011, she used her last $75 to build a 7-figure agency, Express Writers, which she grew to $5M and sold ten years later. She's written six books, has impacted over 1M lives through her book Woman Rising, and her story has been featured on Forbes three times. In the 2020s, she's devoted to running The Content Hacker, where she teaches creative entrepreneurs the strategy, skills, and systems they need to build a self-sustaining business, so they are finally freed up to create lasting legacy and generational impact.

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