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Meta Ads Playbook
Craft and execute impactful Facebook and Instagram)Ad campaigns that drive leads and conversions…
NEW: The Meta Ads Success Formula
Unlock the Secrets to High-Impact Facebook and Instagram Campaigns with Our Easy 3-Step System, Tailored for Marketers of All Levels!
What Is The Meta Ads Success Formula?
A Comprehensive 3-Phase Approach for Meta Ads Mastery
Get a break down the entire process of creating, launching, and optimizing Meta (Facebook & Instagram) ads into three manageable steps – Plan, Build, Launch – making complex concepts accessible to digital marketers of all skill levels.
4 Quick Steps To Creating Scroll-Stopping, Engaging, Effective Paid Ads
We’ll guide you through selecting compelling images and crafting powerful ad copy and headlines that resonate with your audience, significantly increasing click-through rates.
A Proven Method For Hands-On Campaign Management
Get a step-by-step checklist for daily and weekly campaign check-ins, ensuring your ads continue to perform well and you can quickly pivot strategies as needed.
Our Ad “Swipe File” Filled with Real-World Examples and Templates
We’ve packed this playbook with actionable tips and illustrated with real-world examples, enabling you to apply what you’ve learned immediately and see tangible results.
What Inside The Meta Ads Success Formula?
Phase 1: Pinpoint Precision Planning
- Begin with the end in mind by establishing measurable objectives, ensuring every step you take is aligned with your ultimate success metrics.
- Gain a competitive edge with our in-depth analysis methods, learning from the successes and failures of others in your market.
- Learn to allocate your resources wisely with our budgeting strategies, ensuring cost-effective campaigns and maximum ROI from the get-go.
- Set up comprehensive tracking systems to monitor your campaign's performance, allowing for real-time adjustments and data-driven decisions.
Phase 2: Creative Campaign Building
- Get insights into structuring your ads for success, from headline to call-to-action, ensuring every component is crafted for conversion.
- Harness the power of persuasive writing with our expert copywriting tips to create ad text that resonates and compels your audience to take action.
- Learn how to select and use compelling visuals that tell a story, align with your brand, and capture the attention of your audience in a crowded social feed.
- Take full advantage of Meta’s suite of ad optimization tools with our step-by-step instructions to refine and enhance ad performance continuously.
Phase 3: Launch and Scale
- Follow our comprehensive checklist to ensure your campaign goes live without a hitch, positioning you for success from day one.
- Adopt our routine for weekly audits to review what’s working, what isn’t, and how to tweak your campaigns for better results.
- Align your ad campaigns with optimized landing pages, ensuring a seamless user journey that significantly lifts conversion rates.
- Discover when and how to scale your campaigns by identifying key performance indicators that signal readiness for expansion.
Frequently Asked Questions
Q: What is a Playbook?
A: It’s not quite a course and it’s definitely not just an ordinary report or white paper…
…a Playbook is more like a “checklist on steroids!”
Here’s how it works:
In the last 36 months my team and I have:
- Invested over $15,000,000 (of our own money) on marketing tests
- Generated tens of millions of unique visitors
- Sent well over a BILLION emails
- Ran approximately 3,000 split and multi-variant tests
…all through our own, internal companies.
And along the way we have perfected a large number of strategies and tactics. More importantly, like any good scientists, we DOCUMENT each strategy in step-by-step “Playbooks” so our best ideas could be repeated and rolled out across all our different businesses.
They’re all meat and no fluff. If you want backstory and theory, go read a blog post. Playbooks are all about taking action and getting results as quickly and easily as possible.
Q: Is there a guarantee?
A: Yep…all our products have a 30-day, no-questions-asked guarantee.
In other words, if you aren’t happy for any reason, just let us know and we’ll give you your money back. We obviously don’t think it’ll come to that, but if you’re even the least bit worried if this will work for you, then put your mind at ease.
You either get the results you want or you get your money back. It’s as simple as that!
Q: Why $7?
A: If you’re thinking $7 is cheap…what’s the catch?” Then here are three reasons that should put your mind at ease:
- $7 puts this information within the reach of everyone…from solo entrepreneurs to startups and even Fortune 500. (And at $7, you shouldn’t have to get approval or fill out a purchase order.) 😉
- It weeds out the freebie-seekers. We only want serious marketers who take action, and in our experience, charging anything…even if it’s just a buck…gets rid of 99% of chuckle-heads.
- We tested it, and $7 generated the best overall ROI. (Hey, we’re all marketers here so why not tel it like it is?)
We also believe that once you experience this Playbook, you’ll want more and maybe…just maybe…you’ll come back, but more and even upgrade to Lab where you get access to our complete Playbook Library (and 12 mastery level certifications).
Q: How long will it take to get access?
A: IMMEDIATELY!
This is “on-demand” content that you can access at any time.
Once your payment is submitted, you will receive an email with your login details where you’ll be able to access the training. It is a go at your own pace training so you don’t have to worry about missing anything.