…Solve the single BIGGEST challenge marketers face today!
EXCITING ANNOUNCEMENT ...
1. TRAINING (CONTENT)
Interactive, virtual workshops and on-demand trainings bring you the latest, most up-to-date information.
2. ACCESS (COMMUNITY)
Ask the DM faculty and your fellow ELITE Members anything via the private, members-only Facebook Group.
3. ACCOUNTABILITY (COACHING)
Fun, monthly challenges and diagnostic tools keep you focused and motivated to achieve your business goals.
What Do You Actually Get?
Introducing DigitalMarketer Lab ELITE
Stage 1: ELITE Workshop (Day 1)
The Process: Lab ELITE Execution Cycles
Stage 2: ELITE Office Hours (Day 2)
After the workshop and the office hours call we want you to get to work. You'll have an entire week to get your project ready to review. During ELITE Critique your instructor set aside at least 1 hour to grade your project using an internal diagnostic tool. This process will ensure that your project will be ready to ship.
Stage 3: Mastermind (Days 3-7)
Stage 5: Shipping Day (Day 10)
Each month we'll be introducing a new Execution Cycle to help you complete a digital marketing project in just 10 days. Launching is only part of the fun, in our Private Facebook Group, you'll be able to share your results and tweak each campaign with the DM team and other ELITE Members!
Every new Execution Cycle starts with an ELITE Workshop. This live, 6-hour workshop (emphasis on work) will give you the instructions you need to get your project off the ground. The training is dedicated to giving you the foundations and deliverables necessary to get your project ready to publish at the end of the Execution Cycle.
Stage 4: ELITE Critique (Day 8)
We want to strike while the iron is hot, so two days after your workshop we'll be holding an hour-long office hours call to get those final questions answered and remove any of those roadblocks that will keep you from pushing this project to the back-burner. In fact, these calls are designed to educate and inspire you to take your project to 110%.
During this implementation period you're going to have the opportunity to share your work and get advice from hundreds of other Lab ELITE members who are all working on the same project. These insights will give you the information you need during your implementation process before the upcoming Elite Critique.
This is where all the hard work comes to a head. Your work MUST go live to the public that day. So publish that pillar post, send traffic to that lead magnet, kick off that automation sequence, just flip that switch from off to on!
A $2,267 value
Access To Our Copy & Paste Offer Templates
Let's Build A Predictable Selling System
BONUS: Join Lab ELITE Today And Get INSTANT Access To TWO (2) Of Our Best Trainings & Templates
(Lab ELITE Members Only)
"Let’s Build a Predictable Selling System" is a 6-week online workshop that's divided into three main steps…
STEP 1: We're going to clarify your offer and tell you exactly what to say on your website, sales messages, and even stage presentations so your prospects start asking YOU to take their money.
Step 2: We're going to automate and perpetuate your sales process and transform it into a "machine" that cranks out new customers and revenue predictably and automatically.
Step 3: We're going to test your Predictable Selling System, "install" it into your business, and then fuel your sales machine with additional traffic and exposure.
With Let's Build a Predictable Selling System, you're getting our FIVE "Predictable Selling Models." These are the offer templates we use at DigitalMarketer (and all of our other businesses) to attract and convert brand new customers and clients.
You're getting sales letter templates, video script templates, email templates, landing page ideas, examples and designs plus worksheets to do the brainstorming and build our your predictable selling system on paper BEFORE you put it to work in your business.
2 FREE Gifts When You Join ELITE
Yours FREE When You Join ELITE
14 Done-For-You, Copy & Paste, Proven Traffic Campaigns
"Let’s Build a Profitable Traffic System" is a 6-week online workshop that's divided into three main steps…
STEP 1: We're going to build the assets you need to launch your traffic system using our ad copy templates, ad creative process, and targeting research checklists to build ads that actually convert.
Step 2: We're going to launch your “Profitable Traffic System.” Using your campaign planning canvas, we’ll pick the best traffic plays to deploy for immediate business growth.
Step 3: We're going to optimize and scale your traffic system. With our Health-Check Sheet, you'll know exactly which ads are preforming (so you can scale them) and which ads need a little love (so we can fix them... TOGETHER).
A $2,267 value
Let's Build A Profitable Traffic System
We call them "Traffic Plays" because they're pulled straight out of our Marketing Playbook at DigitalMarketer.
These "Traffic Plays" make deploying a profitable traffic campaign in your business super simple. Just pick from the list "plays" that best fit the current NEEDS for your business.
(Lab ELITE Members Only)
Yours FREE When You Join ELITE
Theses FIVE critical documents are essential to the growth of any business, and now you’ll have them to deploy in yours.
This play book is “step 1” for any business that we have every business we acquire or partner with to create a repeatable plan for predictable growth.
You'll Get Access To DigitalMarketer's GROWTH PLAYBOOK To Create Predictable Growth In Your Business
(Lab ELITE Members Only)
Access To All ELEVEN of DigitalMarketer's Mastery Courses & Certifications
(plus any new ones we release while you're a member)
Certified Customer Value Optimization Specialist
Most businesses have some sort of “funnel” for generating leads and converting those leads into paying customers, but very few have a truly OPTIMIZED funnel that maximizes immediate average order value while simultaneously reducing overall acquisition costs. That’s where you come in. In this mastery course, you’ll learn how to architect a “conversion funnel” that gives businesses exactly what they want: MORE customers, that are MORE valuable, all while spending LESS to acquire them.
6 Modules | 58 Video Lessons | 7 Handouts | 6 Quizzes | 7 Hours of Total Training
With all the "noise" in today’s world, it’s critical that brands and businesses get found when a customer or prospect is looking for them. It’s also critical that your brand is shown in a positive light when the right person is looking for a solution that YOU provide. And that’s exactly what you’ll learn how to do in this mastery course. You’ll learn how to leverage search channels such as Google, Amazon and even local channels such as Yelp to ensure that your brand gets found...and that when it’s found the message your prospects see is a positive one.
Are your decisions driven by data or hunches? Logic...or fear? In this mastery course, you’ll learn how to set up a basic analytics plan, and determine the key metrics your brand needs to track on a daily, weekly and monthly basis. You’ll also learn how to set up simple dashboards that alert your brand to potential problems and opportunities BEFORE it’s too late.
Certified Content Marketing Specialist
Conversion Rate Optimization and Split Testing are two of the most identifiable marketing tactics in the industry today. Unfortunately most marketers claim to be doing CRO, but are merely relying on hacks and tricks. In this mastery course, you’ll learn a repeatable process that increases converting actions from the traffic you already have by leveraging assets you’ve already created. In short, you’ll be able to produce immediate results...making you immediately valuable to any business or brand.
Content marketing isn’t an “optional extra”...it’s an essential aspect of any modern digital marketing strategy. In this mastery course, you’ll learn our “Value First” content plan that transforms ice cold prospects at the top of the funnel (TOFU) into loyal buyers of even your most expensive products and services at the bottom of the funnel (BOFU). You’ll also learn how to leverage “other people’s content” to generate free, organic leads while simultaneously building your brand’s value and authority.
Companies that sell physical products, and the marketing agencies that serve them, need marketers trained in e-commerce marketing. The Ecommerce Marketing Specialist understands how to optimize any e-commerce store, in any industry, to generate more sales and profit. From e-commerce store design and architecture to email marketing and traffic generation.
6 Modules | 40 Video Lessons | 6 Handouts | 6 Quizzes | 8 Hours of Total Training
To survive today, companies need direct-response copy that gets people to take specific, measurable actions — driving them to make purchases or become sales leads. Copywriting encompasses offline media such as direct-mail letters, print ads, etc., as well as online marketing tactics such as emails, web pages, paid search ads, etc. In this mastery class, you’ll discover proven secrets to writing copy that grabs attention, sets you apart, and SELLS.
In this mastery course, you’ll learn how to leverage Facebook Groups, online forums and social platforms to build an online community that will drive leads and sales while decreasing churn. You’ll combine decades old research about community building with modern-day digital marketing principles to create digital communities that positively impact the bottom line.
Certified Customer Acquisition Specialist
Certified Search Marketing Specialist
Companies today must have scalable traffic campaigns that produce new, qualified customers from scratch if they want consistent growth. In this mastery course, you’ll gain the skills you need to help brands and businesses leverage paid traffic channels such as Google, Facebook, Twitter, YouTube and other demand-gen platforms to grow their customer base...without breaking the bank.
5 Modules | 70 Video Lessons | 6 Handouts | 5 Quizzes | 8 Hours of Total Training
6 Modules | 35 Video Lessons | 22 Handouts | 6 Quizzes | 8 Hours of Total Training
Certified Analytics & Data Specialist
7 Modules | 72 Video Lessons | 15 Handouts | 7 Quizzes | 8.5 Hours of Total Training
Certified Email Marketing Specialist
Certified Optimization & Testing Specialist
Email marketing consistently generates the highest ROI of any marketing activity, but sadly most businesses are doing it wrong (or ignoring it completely). In this mastery course, you’ll learn the three types of email campaigns and how and WHEN to use them. You’ll also learn how to architect the perfect promotional calendar, and how to use automated email marketing to literally “sell while you sleep.” By the time you finish, you’ll be able to effectively monetize any email list, while simultaneously increasing engagement with your subscribers.
7 Modules | 40 Video Lessons | 9 Handouts | 7 Quizzes | 7 Hours of Total Training
7 Modules | 46 Video Lessons | 4 Handouts | 7 Quizzes | 8.5 Hours of Total Training
Certified Ecommerce Marketing Specialist
5 Modules | 40 Video Lessons | 7 Handouts | 5 Quizzes | 4 Hours of Total Training
Certified Social & Community Manager
Certified Copywriting Specialist
Thanks to an ever-changing social landscape, consumers have altered the way they voice criticism and praise, and consume information, and, most importantly, buy. Successful brands must learn to adapt to these changes, and put plans and processes in place to listen, influence, network and sell in this environment. In this mastery course, you’ll learn to assess business goals and employ sound social media marketing practices to meet those goals.
6 Modules | 42 Video Lessons | 15 Handouts | 6 Quizzes | 5.5 Hours of Total Training
6 Modules | 62 Video Lessons | 9 Handouts | 5 Quizzes | 7 Hours of Total Training
Certified Community Management Specialist
7 Modules | 58 Video Lessons | 12 Handouts | 7 Quizzes | 6 Hours of Total Training
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Still Wondering If Lab ELITE Is For You?
This Checklist Should Help…
Lab ELITE is for ENTREPRENEURS and FOUNDERS
Lab ELITE is for BUSINESS OWNERS and CEOs
Lab ELITE is for FREELANCERS and SOLOS (you need a support system!)
Lab ELITE is for MARKETING and SALES EXECS (who's job is growth)