In this workshop, you’ll leverage video-selling expert Billy Gene Shaw’s secret step-by-step formula to create a video ad that sells anything & everything on social media… automatically and predictably.
With BRAND NEW NOTES: We took all of the golden nuggets of information in this training and turned them into a massive cheatsheet that you can reference at a moment’s notice.
Deploy the video ad tactics that Billy and his team used to generate 118,000 leads and 34.2 million views… from a single video ad… that ran for just 13 days 😳
Follow an easy, step-by-step process to create a compelling video ad—one that people want to watch, and more importantly… one that sells
Leverage tools you can use to quickly produce engaging video ads (including 15 templatized, fill-in-the-blank worksheets to streamline the process)
Learn the fundamentals of video selling—how to seize your audience’s attention, how to hold onto their attention, and what to say to get them to buy
Optimize and improve the conversion rate of your video ads… WITHOUT having to re-record additional versions (this is key)
Utilize 15 of Billy’s proven checklists, templates, and worksheets that make crafting multiple high-converting video ads as easy as “FILL IN THE BLANK & PRESS RECORD”…
…By the time we’re finished, you’ll have a fully customized video ad that builds trust with brand-new, ice-cold leads and converts them into red-hot buyers of your product or service.
Here’s a sample of what you’ll receive…
What You’ll Learn & Leverage
15 Tools & Templates for Scripting, Recording, & Optimizing a Winning Video Ad
You will NOT leave this workshop empty-handed. Not only will Billy Gene take you, step-by-step through the process of scripting, recording, and optimizing your video ad, he’ll provide you with 15 fill-in-the-blank templates, worksheets, and audits that make shooting your video ad (and all future video ads) effortless.
The valuable resources in this workshop will expedite the entire process of crafting a video ad and save you valuable time and money.
Billy Gene Shaw’s Tested & Proven Video Ad Master Plan
With over 400,000,000 views across Facebook, Instagram, and YouTube, Billy Gene Shaw knows video. In fact, it’s really all he does. He’s been producing winning video ads for companies like Kia, Orangetheory Fitness, and Dave & Buster’s for the better part of a decade… so he knows what works and (more importantly) what doesn’t. You’re going to leverage all of his tireless research and expertise to craft a video ad that connects with your ideal customers and sells your product quickly and effectively.
Highly Effective Strategies You Can Deploy for Your Business in Hours… Not Weeks
The process of shooting a proper video ad used to be incredibly time consuming and very, very expensive… luckily, things have changed.
Learn how to hook your viewer in the the first 5 seconds of your video and why Billy Gene’s method for opening a video ad is 100% proven to convert. And don’t worry… if you’re terrified of being on camera, there are multiple video ads that do not require your image to be on the finished product 😉
Video MarketingPaid TrafficContent CreationTech & ToolsSales Scripting
Billy Gene Shaw
Founder & CEO – Billy Gene Is Marketing
Billy Gene is the founder and CEO of a top-ranked digital advertising agency, Billy Gene Is Marketing Inc.. He has been referred to by thousands as both the "Wolf of Paid Ads" and the "Bringer of Truth" and has revolutionized the education system by teaching entrepreneurs and marketers a skill set that is simply not taught in schools.
His ads have been seen over 300 million times and he spends up to $300k/mo on his personal brand leveraging unique video content and ads on billboards, podcasts, Facebook, YouTube and Instagram.
Billy has been featured in some of the leading publishing companies around the world such as Forbes, Entrepreneur.com and the Huffington Post. He has spoken on dozens of stages in front of tens of thousands. This leading marketing influencer, educator, and practitioner is empowering the masses by sharing his proven success in turning "clicks into customers"... the most lucrative skill set in the world.
"You'll get a ton of value from this workshop alone. I went to film school and I still learned a ton from Billy's ELITE workshop." – Jason M. Hanrahan
What is More Important to Your Business? Likes? Comments? Shares?… Or Traffic, Conversions, & Money in YOUR Pocket?
Those 👆 are rhetorical questions.
Of course the answer is “traffic, conversions, & money in your pocket.”
But they don’t have to be mutually exclusive. It is possible to create an entertaining, engaging, and delightful video that moves your audience to like, comment, share, AND BUY YOUR PRODUCT OR SERVICE.
Just ask Billy Gene Shaw.
His viral video ads have been seen over 400,000,000 times.
Clearly, he’s discovered the magic formula for using video to not only generate likes, clicks, and shares…
…but do what advertisements are supposed to do:
Convert ice cold leads into buyers and put money in your pocket.
In fact, in December and January of 2018, Billy Gene ran a video ad that racked up 118,000 leads and 34.2 MILLION views… in just 13 days (SIDE NOTE: on average, one episode of Shark Tank gets just 5 million viewers).
And he’ll show you exactly how he did it and how you can do the same for your business in this brand-new workshop.
In this workshop you’ll craft a video ad that not only sells your products and services, but creates a bond with your customers that keeps them coming back for more.
Even if you’re already using video to drive leads and sales, chances are you’re not using it to its full potential. Learning how to leverage video ads will give any marketer an edge over the competition.
In this hands-on training, you’ll learn how to use video on highly scalable platforms like Facebook, Instagram, and YouTube to grow your audience and your business with engaging videos that deliver personalized, 1-on-1 experiences to your customers.
What You'll Learn
A step-by-step guide to create a video ad—from how to grab your audience’s attention, to building trust, to what to say to drive conversions sky high
The video ad tactics Billy and his team used to generate 118,000 leads and 34.2 million views… in just 13 days
Tools you can use to quickly produce engaging video ads (including 15 worksheets to streamline the process)
Tips for recording and producing your video ad, along with some quick-and-dirty methods that will work even if you don’t own a video camera
How to Craft a Video Ad That Sells: Workshop Hotseat
In this video, Billy Gene Shaw takes one attendee through his proven "core message" system to break down what she wants to say, how to say it, and how to "make it hot."
Learn the core concepts of video ads by looking at prime examples of what a video ad SHOULD look like, the video elements that transform a potential customer into a buyer, and the different types of videos that you should be using on different customer “temperatures.”
Before You Press “Record”
Viral-video & Marketing expert Bill Gene Shaw will walk you through a plan for outlining a video ad that aligns your brand with your new leads, makes a strong impression, and converts these new leads to buyers of your products or services.
What to Say (and How to Say it)
How do you take a boring old sales pitch and turn it into a source of entertainment? It’s all about how you present the message to your audience. Billy Gene will walk you through structuring and writing your video ad so that your sales pitch doesn’t look, feel, or sound like a sales pitch.
The Setup: Recording and Hosting Your Video
Billy Gene takes you through the entire process of recording your newly written script… even if you are working with a shoestring budget (or NO budget at all…). Basically, Billy Gene will show you his tips and tricks for recording your video with your highest ROI in mind.
Make it 🔥: Optimizing Your Video for the Masses
The first 5 seconds of your ad are the most important part of your video because it heavily dictates how much you pay per impression. Billy Gene will show you how to grab and hold onto your viewers’ attention by optimizing 3 key areas that separate effective video ads from the rest of the pack.
Distribute Your Video Ad (How to Reach the Most People)
Using Billy Gene’s proprietary resources, you’ll determine your ideal audience and target them with your newly recorded and optimized video. Basically, this is where you’ll learn how to take all of your hard work and make it work for you to drive leads and sales (aka “the good part” 😉).
This is an “On-demand” training that you can access at any time.
Once your payment is submitted you will receive an email with your login details for our flagship product, DigitalMarketer Lab, where you’ll be able to access the training. It is a go at your own pace workshop so you don’t have to worry about missing anything.
Who is this course for?
Any marketer interested in learning how to leverage video ads to grow their business.
Entrepreneurs and startup founders preparing for launch
Business owners and executives who want to cut through all the technical mumbo-jumbo
Freelancers and solos who want to learn the quick-and-dirty methods (that actually work)
Agencies looking to add video production to their menu of services
Why videos and why NOW?
The short answer: video ads are the most scalable way to generate more predictable revenue and grow your business.
And frankly, if you’re not leveraging video to sell your products or services, you’re already behind.