Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer

Ryan Deiss, co-founder and CEO of DigitalMarketer, and the Perpetual Traffic crew break down how to create an offer that people actually want to buy.

Follow the 4-Step process to get the biggest leverage points to turn a losing campaign into a winning campaign – without being the Don Draper of copy writing or having to change your bidding or targeting.

IN THIS EPISODE YOU’LL LEARN:

  • The 8 ways to map the sequence of your offer, so you can make the appropriate offer at the appropriate time (<< Because it does hurt to ask for the sale if you do it at the wrong time).
  • The one question you need to answer to produce a killer message.
  • How to build little wins into your offer, so you can lock down repeated sales and brand advocacy.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale

Episode 40: 4 Facebook Metrics Critical to Your Success

Episode 41: 9 Ways to Increase Landing Page Conversion Rate

Episode 42: 2 Facebook Campaign Metrics that Drive ROI

Thanks for Listening!

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