Perpetual Traffic by DigitalMarketer

Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns and Molly Pittman.

Latest Episodes

Episode 197: The NEW Facebook Attribution Tool—All You Need to Know
April 16, 2019

This week we’re talking about analytics and Facebook's new Attribution tool, and how it will help your paid traffic strategy.

Instagram Advertising
Episode 196: Instagram Ads—What You Should Know
April 9, 2019

Ralph and Molly give you a breakdown for advertising on Instagram, and talk about why advertising on both platforms is so important in today’s marketing world.

Facebook ads for local business
Episode 195: How to Use Facebook Ads to Grow Your Local Business
April 2, 2019

Allie Bloyd, the marketer for a local home renovation company in Louisville, Kentucky, explains how to make Facebook ads effective for local businesses.

Google Ads Profit
Episode 194: The Google Ad Profit Curve with Mike Rhodes, Live from T&C 2019
March 26, 2019

Ralph Burns and Mike Rhodes talk about the Google Ads Profit Curve and how you can use it to optimize your business’ ad spend.

social media strategy
Episode 193: The 5-Step Social Media Strategy with Chris & Nick Harder
March 19, 2019

In this episode, Chris and Nick Harder, the men behind the For The Love of Money Podcast and Masterclass, join Molly Pittman to talk about the Instagram growth strategy that has grown Chris’ profile to 171,000 followers.

Ryan Deiss Questions
Episode 192: Ryan Deiss Answers Your Toughest Traffic and Conversion Questions Live From T&C
March 12, 2019

DigitalMarketer CEO Ryan Deiss answers the toughest marketing questions live from the 2019 Traffic & Conversion Summit.

Facebook's Ad Delivery System Part Two
Episode 191: How Facebook’s Ad Delivery System Works: Part 2
March 5, 2019

In this episode, Ralph and Molly explain the three types of ads that currently work best with Facebook’s algorithm and give examples of each.

Facebook's Ad Delivery System
Episode 190: How Facebook’s Ad Delivery System Works: Part 1
February 26, 2019

In this episode, Ralph and Molly give us an in-depth explanation of how to win both the Facebook auction and the customer’s attention.

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There's a new episode every week! We'll send you an email as soon as it's published so you can stay on top of the latest in Paid Traffic.

Meet The Host

Molly Pittman
Molly Pittman

Molly Pittman is a digital marketing expert and educator. She has certified thousands of marketers in paid traffic and customer acquisition, and is a co-host of the Perpetual Traffic podcast, which has grown to over three million downloads in two years. She is the Co-Founder of, providing 1-on-1 coaching and consulting to help businesses grow through digital channels.

Molly started her career as an intern at in 2012, excelling to VP of Marketing in 2014, a position she held until 2017 when she left to start her own consulting agency. At DigitalMarketer, Molly spent $12+ million on paid traffic channels like Facebook, Google, and Twitter while maintaining a positive return on investment.

Ralph Burns
Ralph Burns

Ralph Burns is the CEO of Tier 11, a digital advertising agency that specializes in helping businesses scale through Facebook advertising. Ralph's agency manages a portfolio of Facebook advertising customer accounts in over 30 industries with an annual spend in excess of $40 million.