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Episode 14: Frank Kern on Selling High-Dollar Products and Services with Paid Traffic Campaigns

October 13, 2015

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Click here to Listen, Subscribe, and Review Perpetual Traffic on iTunes! Click here to Listen, Subscribe, and Review Perpetual Traffic on Stitcher!

Are you making offers that require an in-person meeting or consultative sales call?

Frank Kern joins the Perpetual Traffic crew (Keith, Molly, and Ralph) to reveal his 3-tiered system for creating paid traffic campaigns that sell high priced products and services.

IN THIS EPISODE YOU’LL LEARN:

  • The 3 types of Facebook ad campaigns you need to generate sales calls and how to use them to deploy Frank Kern’s “Value in Advance” strategy.
  • How to use “Extreme Risk Reversal” to close sales (Frank shares the exact guarantee he makes to his prospects.)
  • How to find and close leaks in a conversion funnel using reverse engineering and systematic follow-up.
  • How to pre-qualify prospects so you don’t waste time selling to people that aren’t a good fit (Look out for “Irresistible Intrigue Offer” and “The Confession” in this section.)

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

FrankKern.com – Enter one of Frank’s high-dollar consulting funnels to see how it operates.
Traffic Temperature:  How to Build Real Relationships with Automated Campaigns – Much of what Frank is teaching in this episode comes back to understanding “Traffic Temperature.”
The Anatomy of the Perfect Facebook Ad– Learn to create high-converting Facebook ads using this resource from Dominate Web Media.

Thanks for listening!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see in this post.

Also, please leave an honest review for The Perpetual Traffic Podcast on iTunes! Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates…see you next time!

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Previous Post Episode 13: Creating Perfect Ads Part 2: Warm and Hot Audience Ads
Next Post Episode 15: Selling Music Training with Paid Traffic

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