The 10 Point Indoctrination Email Checklist


The 10 Point Indoctrination Email Checklist

A Step-by-Step Guide For Welcoming New Email Subscribers by Aligning Them with Your Business and Capturing Their Attention

What is 'The 10 Point Indoctrination Email Checklist'?

A Dependable System that Maximizes the Value of a First Impression

  • This is a proven, step-by-step plan to help you quickly roll out an email Welcome Series that aligns your brand with your new subscriber and makes a strong first impression.
  • Because that's exactly what the Indoctrination Series is... it's your ONE and only shot to make a strong first impression, connect with your new subscriber and stand out in their mind (AND THEIR INBOX).

10 Quick Steps to an Effective Indoctrination Email Campaign

  • This plan will walk you through the 10 key elements you need to include in your Indoctrination Campaign.
  • From "Welcome Email" to "Starting a Conversation," this checklist takes you through the entire process of writing a winning Indoctrination series from start to finish.

Includes Our Proven 8-Mail Template for Turning New Subscribers into Brand Evangelists

  • This is the same email sequence we use to introduce new subscribers to DigitalMarketer. You'll get our tried & true blueprint for delivering an effective Welcome Email series that asks your new subscribers to engage with your brand.

2 Bonus "Bolt-On" Campaigns

  • DigitalMarketer's optional "Bolt-On" Campaigns allow you to extend your Indoctrination Series and further connect with your new subscribers. Use these bonus "Bolt-On" Campaigns to build goodwill and start off on the right foot with your new subscribers.

What's Inside 'The 10 Point Indoctrination Email Checklist'?

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Copy Element

What to Say to Get Them to Stay

  • How to create engaging, eye-catching emails that align your new subscribers with your brand and your values
  • While this is not intended to be a course on copywriting, it does provide the key elements that should be included in your indoctrination of new subscribers (AKA what to say to your new leads to get them to stick around)
  • Perfect for any marketer that is writing or refreshing their first-touch communication with brand-new subscribers to their email list
Step-By-Step Process

Crafting the Perfect "Welcome!"

  • Build the perfect Indoctrination Campaign using our foolproof, step-by-step process
  • Complete with real-life examples from brands like Mack Weldon,, and The Hustle for every step of the process, we show you exactly what each of your emails should say (In fact, you can copy and paste sections and fill in the blanks with your brand)
  • Finally, bond with your new subscribers with an email series that's guaranteed to improve your email list health and reduce "unsubscribes"
Email Voodoo

Cast an "Engagement Spell" on Your New Subscribers

  • Capture and hold your new subscriber's attention by getting them to make micro-commitments that align them with your brand and its mission
  • Learn the perfect strategy for getting your audience to "buy in" to future email engagement by "opening a loop"
  • Don't have the bandwidth to write your own Indoctrination Series? No sweat. Use our tested templates and fill in the blanks for a proven Welcome Email series

This Stuff Just Works... See What Our Customers Have to Say!

Ivy Lane

Ivy Lane
Holistic Skin Health

"I feel confident about my ability to start generating a decent income online...I am eternally grateful"

Haris Reis

Haris Reis
Vice President,

"Thanks DM! I know more about funnels, pipelines, and marketing than my teacher with a PhD in marketing."

The 10 Point Indoctrination Email Checklist EP

The 10 Point Indoctrination Email Checklist
  • Copy Elements
  • Step-By-Step Process
  • Email Voodoo
  • and much more...

Frequently Asked Questions

QUESTION: What is an Execution Plan?

ANSWER: It's not quite a course and it's definitely not just an ordinary report or whitepaper... Execution Plan is more like a "checklist on steroids!"

Here's how it works:

In the last 36 months my team and I have:

  • Invested over $15,000,000 (of our own money) on marketing tests
  • Generated tens of millions of unique visitors
  • Sent well over a BILLION emails
  • Ran approximately 3,000 split and multi-variant tests

...all through our own, internal companies.

And along the way we have perfected a large number of strategies and tactics. More importantly, like any good scientists, we DOCUMENT each strategy in step-by-step "Execution Plans" so our best ideas could be repeated and rolled out across all our different businesses.

They're all meat and no fluff. If you want backstory and theory, go read a blog post. Execution Plans are all about taking action and getting results as quickly and easily as possible.

QUESTION: Is there a guarantee?

Yep...all our trainings have a 60-day, no-questions-asked guarantee.

In other words, if you aren't happy for any reason, just let us know and we'll give you your money back. We obviously don't think it'll come to that, but if you're even the least bit worried if this will work for you, then put your mind at ease.

You either get the results you want or you get your money back. It's as simple as that!

QUESTION: Why $27?

ANSWER: If you're thinking "$27 is cheap...what's the catch?" then here are three reasons that should put your mind at ease:

1. $27 puts this information within the reach of everyone...from solo entrepreneurs to startups and even Fortune 500. (And at $27, you shouldn't have to get approval or fill out a purchase order.) ;)

2. It weeds out the freebie-seekers. We only want serious marketers who take action, and in our experience charging anything...even if it's just a buck... gets rid of 99% of the chuckle-heads.

3. We tested it, and $27 generated the best overall ROI. (Hey, we're all marketers here so why not tell it like it is?)

We also believe that once you experience this Execution Plan, you'll want more and maybe...just'll come back, buy more and possibly even upgrade to DM Lab where you get access to our complete Execution Plan Library.

But that's it...

No fine "hidden trials" shenanigans. Just the information you need and the results you want.

QUESTION: How long will it take to get access?

ANSWER: Immediate.

Your login and access information will be sent to the email address you provide, and there will be a video on the next page that explains how you can access the guide inside of our Execution Plan Library.

Get INSTANT Access to The 10 Point Indoctrination Email Checklist