Episode 198: Digital Marketing Trends to Look For in 2022
Mandy McEwen and Mark de Grasse talk about how much things have changed over the past two years in digital marketing and what that means for the future.
The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Mark de Grasse and an elite list of co-hosts.
Host
Mark de Grasse
Episodes
200+
Mandy McEwen and Mark de Grasse talk about how much things have changed over the past two years in digital marketing and what that means for the future.
Rich is absolutely passionate about building a personal brand through storytelling, and he believes everyone has a story to share. He shares some powerful tips for showing up consistently, being vulnerable and relatable, and adding entertainment elements that engage your audience.
Mark de Grasse walks us through 10 reasons why people resist the switch to digital marketing, even when all the data shows they should jump on the train. If you can figure out why they’re resistant, you can formulate a better persuasive argument to get them on board.
Michelle Barnum Smith, Founder and CEO of Easybot (and Queen of Amazon Chatbots), talks about the best marketing strategies for Amazon Marketplace in Q5 and beyond.
Mark de Grasse explains how to become a digital marketer! These four steps are geared toward newbies to help determine where they should specialize.
There’s a migration from physical to virtual happening right now that can change the entire economy. Big name brands want to be innovators in this space, and they’re diving in headfirst. Listen in as Mandy shares why now is the time for you and your brand to map the metaverse.
Make the most of your marketing during the holidays. Everyone and their mom has a Black Friday sale, a Christmas sale, a New Year’s sale. How can you make yours creative, unique, special, and fun?
You’re familiar with the metaverse, right? Online virtual environments that have you going back and forth between virtual and physical spaces and economies? A recent report from Grayscale said that the metaverse could generate $1 trillion annually in revenue.
What is a fractional CMO, you ask? It’s someone who acts as the Chief Marketing Officer for your company, but they’re hired as an outside consultant or contractor. Casey believes that, in this post-Covid world, we’re living in a blue ocean for fractional CMOs.
Mandy is here to tell us all about the latest trends in VR and AR (virtual reality and augmented reality). Companies are trying new ways of standing out, and experiential marketing with VR and AR is a fun way to do that.